WHAT WE DO
We design beautiful Fashionable dresses.
Best known for her eponymous label, Anamika Khanna is much revered in the industry. Her collection is an act of presenting India's rich craft encapsulated in global contours. Anamika's philosophy is about innovation with regards to the Indian style, while also keeping it extremely relevant to the modern world. For instance, the dhoti pant, commonly accredited to the brand, is now accepted as a modern high waist trouser worn with a dupatta or the Indian skirt. Another example is the pick up skirt where the silhouette is used within an Indian context. Anamika used soft fabrics with added drapes while clinching it to the waist for structure. Teamed up with kurtas and capes, boots and shirts gives a perfect example of modern relevance.
Seen as highbrow and sartorial in equal measure, Anamika has been reigning the crown of many firsts. From being the first Indian woman to showcase her collection in the Paris Fashion Week to being part of the Business of Fashion 500 list, Anamika is considered a role model to women in India.
Anamika Khanna is all about finding your own personal style and having the dream and vision to express them to the world around you.
Anamika Khanna
2023
Participating in 'India in Fashion: The Impact of Indian Dress and Textiles on the Fashionable Imagination
A profound honor to blend traditional craftsmanship with contemporary aesthetics, celebrating India's rich textile heritage. Kashmiri shawls and paisley motifs ensembles reflected the enduring influence of Indian design on global fashion. As our creation joined other exquisite designs, we felt immense pride, echoing Ak-Ok's sentiment of being part of history.
The Swadesh Movement: Aspiring Artistry.
A movement dedicated to revitalizing India's handmade traditions and empowering artisans. we pay homage to time-honored craftsmanship, disseminating exquisite creations imbued with dedication and cultural resonance, reshaping the paradigm of fashion with each meticulous stitch.
Featuring in The Hello! magazine
A glimpse into our lives, an effortless dynamic of Viraj and Vishesh now collaborating with their mother to take the legacy forward. A deep dive into our lives, witnessing the transformative journey from that one defining moment where AK-OK’s brand journey began: in a hospital room prior to COVID when the designer fell seriously ill.
ICW 2023
In a collection where love, freedom, and artistry converge, each piece resonates with emotive depth. Precious metals and jewels adorn subtle pastels and richblacks, blending modern Indian motifs with traditional craftsmanship. Symbolizing timeless elegance, these garments embody the delicate balance between gentleness and strength, with the swan epitomizing love's enduring grace.
Awarded as Trailblazing 'Fashion Designer of the Year' at the #PinkVillaStyleIcons2
The Gift Stusio presents Trailblazing Fashion Designer Of The Year for Pink Villa Style Icons, Season2. The award was presented by Eka Lakhani and Tushar Dwivedi, Business Head, The Gift Studio.
2022
The couture collection: An Experiment
Stemming from an extreme need for change and pushing boundaries, this collection is an open field for experimentation. An awareness of the spectacular Indian silhouettes, textiles and sentiments, we move to amalgamate something old, something new.The shapes are inspired by the “goddess” paired with deconstruction and pattern making techniques. There is also referencing to the ever exuberant tribal India, approached with an eye of modernism. We are unafraid to align, non aligned perceptions.
Anamika Khanna was felicitated at FDCI Couture Hall Of Fame
2021
ICW 2021
This collection is an emotion, a way of rejoicing beauty. It is an acceptance of what is and a celebration of what we are given. This way, we pay homage to the most intricate crafts of India, take from there, the spirit of what was and what will be for eternity.
LFW | Nexa presents AK-OK by Anamika Khanna
The collection hinges on modernity and is timeless at the same time, pieces that translate easily from day to night and the aesthetic has no borders. The shapes are easy and fluid, the color palette moves from whites and blacks, into blues, little bits of metal and finally into 'everything'.
Lakme Fashion Week | First Ever Phygital Edition
As we constantly move forward, it is inevitable to look back and be inspired by timeless designs. That is the idea behind the collection Anamika Khanna made for the first-ever phygital edition of FDCI x Lakmé Fashion Week. The collection showcases a wide variety of styles for men and women, from asymmetric kurtas to open-cut sherwanis and structured shirts.It’s a homage to the ever-changing nature of the world, where the only thing left behind will be our legacy. The collection weaves a fictional narrative where a 24-year-old finds a treasure trove of textiles in a trunk in an attic and dreams up a collection that is modern, yet recognizes the timelessness of the Indian heritage.
